About Nshama

Nshama is a Dubai real estate developer founded in 2014. Its own site credits Fred Durie, formerly of Emaar International, with a key role in the company's founding, citing his prior involvement in landmark Emaar projects including Downtown Dubai and Dubai Marina.

Town Square Dubai

Nshama's flagship — and, to date, only publicly announced — master community is Town Square Dubai, launched in March 2015 along Al Qudra Road. The 750-acre development is built around a 50,000 sqm central park, a retail and dining strip called The Promenade, and dozens of low- and mid-rise residential buildings, with a long-term masterplan reported to include roughly 3,000 townhouses and 18,000 apartments.

Olbia at Town Square

Olbia is a 1–3-bedroom apartment building (plus 3-bedroom duplexes) inside Town Square, a short walk from the central park. It launched from AED 955,000 on a 10/30/60 payment plan, with handover due Q2 2028. Broker listings checked for this profile show the building sold out on the primary market — see the project page for resale and waitlist details.

Master developer of Town Square Dubai

Master developerTown squareFamilyApartmentsDubai

Who owns Nshama?

Nshama's own site names Fred Durie as the driving figure behind the company, describing his prior role in landmark Emaar projects including Downtown Dubai and Dubai Marina before founding Nshama in 2014. No further shareholder or ownership-structure disclosure was found on the company's public site as of this check — this profile states only what is confirmed there.

Source: Nshama — About Us

Track record

Buildings that made the name

  1. 01 Town Square Dubai Nshama's flagship 750-acre master community on Al Qudra Road — townhouses and apartment buildings around a 50,000 sqm central park and The Promenade retail strip. Eventually planned for 3,000 townhouses and 18,000 apartments per public reporting on the masterplan. Launched 2015
  2. 02 Olbia A 1–3-bedroom apartment building (plus 3-bedroom duplexes) inside Town Square, launched from AED 955,000, handover due Q2 2028. Broker listings show it sold out on the primary market as of this check. Sold out 2025–2026

Current projects via GRAF

Nshama — frequently asked questions

Who owns Nshama?

Nshama's own site credits Fred Durie, formerly of Emaar International, as the figure behind the company's founding in 2014. No further ownership-structure disclosure was found publicly at time of writing.

Source: Nshama — About Us

What has Nshama built?

Nshama's flagship and only publicly announced master community is Town Square Dubai, launched in 2015 on Al Qudra Road — a 750-acre development of townhouses and apartment buildings around a 50,000 sqm central park and The Promenade retail strip.

Source: Nshama — official site

Is Olbia still available to buy?

Not directly from Nshama — broker listings checked between December 2025 and September 2026 show the building sold out on the primary market. See the full Olbia project page for resale and waitlist options.

Official sources
About this profile

Maintained by the GRAF editorial team from public sources and our own project data. Updated 5 September 2026. Contact us

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