An Abu Dhabi developer that also runs the schools, the hotels and the facilities management
Bloom Holding is headquartered in Abu Dhabi and is part of National Holding LLC. It is private, files no public results, and publishes no incorporation year — its own "Our Story" timeline opens in 2007. What it does publish is the shape of the group: alongside Bloom Properties it runs Bloom Education, with 15 schools and more than 19,000 students including Brighton College in Abu Dhabi, Al Ain and Dubai; Bloom Hospitality, which opened Bloom Arjaan by Rotana on Saadiyat Island on 29 July 2026; Bloom Landscape; and Bloom Facilities Management, which has since expanded into Saudi Arabia. Its delivered Abu Dhabi book includes Bloom Gardens, Bloom Central, Bloom Marina and, on Saadiyat Island, Soho Square and Park View — both sold out — plus Bloom Towers and Bloom Heights in Jumeirah Village Circle, Dubai.
Bloom Living
The group's flagship is Bloom Living in Zayed City: 2.2 million square metres and more than 4,500 homes in Mediterranean Spanish architecture, built around a lake ringed with walking and cycling trails, close to Zayed International Airport. It has been released in named phases — Cordoba, Toledo, Casares, Granada, Granada II, Seville, Almeria, Carmona, Marbella and Malaga — and Cordoba and Toledo are finished and occupied, with Cordoba sold out entirely. The community is a designated investment zone, so buyers of all nationalities can own there.
GRAF represents the last release. Alhambra is the community's town centre as well as its final residential phase: low-rise blocks wrapped around Souk Alhambra — a plaza of cafés and restaurants, a multi-purpose amphitheatre, the Grand Stairs down to the lake, a skylit retail corridor and atrium, a supermarket, a medical clinic, a nursery and veterinary services. The homes above and around it run from studios at AED 865,000 to four-bedroom triplex penthouses at AED 8,300,000, on Bloom's own 5 / 35 / 60 plan with the 2% ADM registration fee included. One caveat the project page states plainly: Bloom publishes no handover date for Alhambra — the Q3 2030 circulating online comes from brokers, not from Bloom. Bloom is profiled alongside the emirate's other large developers in GRAF's UAE developers guide.
Sources: Bloom Holding — Bloom Living, Bloom Holding — Alhambra launch release, and National Holding — Bloom Holding.
The Abu Dhabi developer of Bloom Living — a Mediterranean-Spanish town of 4,500 homes, two phases of it already lived in
